{"id":535,"date":"2014-05-21T23:06:38","date_gmt":"2014-05-21T23:06:38","guid":{"rendered":"http:\/\/sites.massey.ac.nz\/expressivearts\/?p=535"},"modified":"2014-07-22T22:18:24","modified_gmt":"2014-07-22T22:18:24","slug":"radha-omeara-media-studies-lecturer-researched-why-we-love-to-watch-cat-videos","status":"publish","type":"post","link":"https:\/\/sites.massey.ac.nz\/expressivearts\/2014\/05\/21\/radha-omeara-media-studies-lecturer-researched-why-we-love-to-watch-cat-videos\/","title":{"rendered":"Radha O&#8217;Meara, Media Studies lecturer, researched why we love to watch cat videos."},"content":{"rendered":"<p><a href=\"http:\/\/sites.massey.ac.nz\/wp-content\/uploads\/sites\/22\/2014\/05\/images.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-537\" src=\"http:\/\/sites.massey.ac.nz\/wp-content\/uploads\/sites\/22\/2014\/05\/images.jpg\" alt=\"images\" width=\"229\" height=\"220\" srcset=\"https:\/\/sites.massey.ac.nz\/expressivearts\/wp-content\/uploads\/sites\/22\/2014\/05\/images.jpg 229w, https:\/\/sites.massey.ac.nz\/expressivearts\/wp-content\/uploads\/sites\/22\/2014\/05\/images-100x96.jpg 100w\" sizes=\"auto, (max-width: 229px) 100vw, 229px\" \/><\/a><\/p>\n<p>New research from Massey University has discovered why cat videos are more popular than, say, dog or baby videos: the latter are equally &#8220;cute&#8221;, but comparably far less popular.<\/p>\n<p>The answer, according to Massey University media studies lecturer Radha O&#8217;Meara, who viewed hundreds of cat videos online in conducting the research, is in the watching.<\/p>\n<p>&#8220;Ultimately cat videos enable viewers to carry out their own surveillance, and we do so with the gleeful abandon of a kitten jumping in a tissue box.&#8221;<\/p>\n<p>However, Dr O&#8217;Meara said this carelessness was an illusion for the viewer, who&#8217;s online viewing was tracked and sold as consumer data.<\/p>\n<p><a href=\"http:\/\/journal.media-culture.org.au\/index.php\/mcjournal\/article\/viewArticle\/794\">\u00a0<span style=\"color: #111111\">M\/C &#8211; A Journal of Media and Culture publication<\/span><\/a><\/p>\n<p>Related articles:<\/p>\n<p><a href=\"http:\/\/www.abc.net.au\/radionational\/programs\/thelist\/beware-the-celebrity-pet\/5427546\">Australia RadioNational<\/a><\/p>\n<p><a href=\"http:\/\/www.massey.ac.nz\/massey\/about-massey\/news\/article.cfm?mnarticle_uuid=E50983B4-920A-0C58-CB7B-0DCD96B677DB\">Massey University<\/a><\/p>\n<p><a href=\"\/\/www.newstalkzb.co.nz\/auckland\/news\/nbent\/68428546-researchers-find-answer-to-why-cat-videos-are-so-fascinating\">NewsTalkZB<\/a><\/p>\n<p><a href=\"http:\/\/m.nzherald.co.nz\/nz\/news\/article.cfm?c_id=1&amp;objectid=11258442\">NZHerald<\/a><\/p>\n<p><a href=\"http:\/\/www.stuff.co.nz\/life-style\/cutestuff\/10063694\/Someone-actually-studied-why-we-love-cat-videos\">Stuff<\/a><\/p>\n<p><a href=\"http:\/\/tvnz.co.nz\/seven-sharp\/makes-good-cat-video-5978015\">7 Sharp<\/a>\u00a0-most amusing<\/p>\n<p><a href=\"http:\/\/www.3news.co.nz\/Why-does-the-internet-love-cats\/tabid\/1838\/articleID\/345540\/Default.aspx\">TV3News \u00a0<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>New research from Massey University has discovered why cat videos are more popular than, say, dog or baby videos: the latter are equally &#8220;cute&#8221;, but comparably far less popular. The answer, according to Massey University media studies lecturer Radha O&#8217;Meara, who viewed hundreds of cat videos online in conducting the research, is in the watching. [&hellip;]<\/p>\n","protected":false},"author":52,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,2,91,99,10,66],"tags":[],"class_list":["post-535","post","type-post","status-publish","format-standard","hentry","category-campus","category-dmp","category-media-subject","category-research","category-subject","category-wellington-campus-campus"],"_links":{"self":[{"href":"https:\/\/sites.massey.ac.nz\/expressivearts\/wp-json\/wp\/v2\/posts\/535","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sites.massey.ac.nz\/expressivearts\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sites.massey.ac.nz\/expressivearts\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sites.massey.ac.nz\/expressivearts\/wp-json\/wp\/v2\/users\/52"}],"replies":[{"embeddable":true,"href":"https:\/\/sites.massey.ac.nz\/expressivearts\/wp-json\/wp\/v2\/comments?post=535"}],"version-history":[{"count":8,"href":"https:\/\/sites.massey.ac.nz\/expressivearts\/wp-json\/wp\/v2\/posts\/535\/revisions"}],"predecessor-version":[{"id":555,"href":"https:\/\/sites.massey.ac.nz\/expressivearts\/wp-json\/wp\/v2\/posts\/535\/revisions\/555"}],"wp:attachment":[{"href":"https:\/\/sites.massey.ac.nz\/expressivearts\/wp-json\/wp\/v2\/media?parent=535"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sites.massey.ac.nz\/expressivearts\/wp-json\/wp\/v2\/categories?post=535"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sites.massey.ac.nz\/expressivearts\/wp-json\/wp\/v2\/tags?post=535"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}